Create perfect Open Graph meta tags and instantly preview how your page looks when shared on Facebook, LinkedIn, WhatsApp, and Twitter/X — all free, no sign-up.
Open Graph (OG) tags are a set of HTML meta tags introduced by Facebook in 2010 that let website owners control exactly how their pages appear when shared on social media. Without OG tags, platforms like Facebook, LinkedIn, WhatsApp, Telegram, and Slack attempt to auto-generate a preview from your page content — often producing ugly results with a random image, a truncated or irrelevant title, and no description at all.
With properly configured OG tags, every share of your URL becomes a professional, branded card with the exact image, headline, and description you choose. Studies consistently show that social posts with compelling images and titles get 2–3× more clicks and shares than posts with no preview or a poor auto-generated one. For any website that receives traffic from social media, Open Graph tags are not optional — they are essential.
The og:image tag is the single most impactful Open Graph tag. A striking, relevant image dramatically increases the chance that someone will click your shared link over others in their feed.
https://yoursite.com/image.jpg, never relative paths like /image.jpgThere are four required OG tags and many optional ones. Here's what each does:
og:title — Required. Headline of the card. Up to 95 chars recommended.og:description — Recommended. Supporting text. Up to 200 chars.og:image — Required. URL of the preview image. 1200×630px.og:url — Required. Canonical URL of the page.og:type — Content type: website, article, product, etc.og:site_name — Your brand/site name shown below the card.og:locale — Language and region, e.g. en_US, fr_FR.OG tags don't directly influence Google search rankings — Google has confirmed they are not a ranking factor. However, they indirectly improve SEO in several important ways:
After adding OG tags to your page, always verify they work correctly before sharing widely:
developers.facebook.com/tools/debug — paste your URL to see the exact card Facebook will show, and force a cache refreshlinkedin.com/post-inspector — validate and refresh LinkedIn's cache of your pagecards-dev.twitter.com/validator — preview your Twitter CardEnter your page title, description, URL, and image URL. Use the character counters — aim for under 95 chars for title, under 200 for description.
Switch between Facebook, LinkedIn, WhatsApp, and Twitter tabs to see exactly how your card will appear. Adjust until it looks great on all four.
Click Generate OG Tags to produce a complete, validated HTML snippet ready to paste into your website.
Copy the HTML and paste it inside the <head>...</head> section of your page. In WordPress, use Yoast SEO or Rank Math.
Use Facebook Sharing Debugger to confirm your tags are read correctly and to clear the platform's cache of your old preview.
Design a dedicated 1200×630px social image for each key page using Canva, Figma, or a similar tool for maximum click-through impact.
| Tag | Required? | Recommended Value | Notes |
|---|---|---|---|
| og:title | ✅ Required | Up to 95 characters | Headline shown in card. Make it compelling. |
| og:description | ⚡ Recommended | Up to 200 characters | Supporting text. Describe value clearly. |
| og:image | ✅ Required | 1200×630px JPG/PNG | Absolute URL. Biggest CTR driver. |
| og:url | ✅ Required | Canonical page URL | Full absolute URL including https:// |
| og:type | ✅ Required | website / article / product | Affects how Facebook indexes the content. |
| og:site_name | ⚡ Recommended | Your brand name | Shown below the card on Facebook. |
| og:locale | Optional | en_US, fr_FR, ar_MA | Helps Facebook target the right audience. |
| og:image:width | Optional | 1200 | Helps platforms render without layout shift. |
| og:image:height | Optional | 630 | Helps platforms render without layout shift. |
| og:image:alt | Optional | Describe the image | Accessibility — used by screen readers. |
| article:author | Article only | Author name or URL | Only relevant when og:type = article. |
| article:tag | Article only | Comma-separated tags | Helps with Facebook topic targeting. |
Preview your card on Facebook, LinkedIn, WhatsApp, and Twitter simultaneously — no other free tool offers all four at once.
Enter your image URL and see it rendered in the card preview instantly. No guessing how the image will look.
Real-time badges flag missing required tags, oversized descriptions, and non-absolute image URLs before you publish.
Switch type to "article" to unlock article:author, article:section, and article:tag fields for complete blog/news support.
All processing is done in your browser. Your URLs and content are never sent to any server.
No account required, no usage limits, no watermarks. Generate OG tags for every page of every site you manage.
https://. Avoid placing important text in the edges of the image as some platforms crop to a square thumbnail.developers.facebook.com/tools/debug. Paste your page URL and click "Scrape Again" to force Facebook to re-crawl your page and update its cached preview. This may take a few minutes to propagate. LinkedIn has a similar tool called the Post Inspector at linkedin.com/post-inspector.og:type tag tells social platforms what kind of content your page contains. The most common values are: website for general pages and homepages, article for blog posts and news articles, product for e-commerce product pages, video.movie for video content, and book for books or publications. Use article for blog content to unlock additional tags like article:author, article:section, and article:tag that help Facebook categorize and distribute your content more accurately.header.php file inside the <head> section, or use the Insert Headers and Footers plugin to add it site-wide without editing theme files.